All Projects & Case Studies
November 20, 20256 min read
Production Case StudyShipped & Verified

CRM Sync Connector — HubSpot & Salesforce Data Sync Chrome Extension

Bidirectional CRM synchronization extension that keeps HubSpot and Salesforce contact records, deal stages, and activity logs in sync in real time — eliminating duplicate data entry for sales teams that use both platforms simultaneously.

CRM Sync Connector — HubSpot & Salesforce Data Sync Chrome ExtensionPreview
CRM Sync Connector — HubSpot & Salesforce Data Sync Chrome Extension
5.0★ Fiverr ClientHubSpot ↔ Salesforce SyncBidirectional CRM BridgeReal-Time Deal Stage SyncManifest V3 • REST APIs
Verified Client Deliverable5.0

Eliminated 3+ hours of daily duplicate CRM data entry for a sales team of 12. Deal sync latency under 30 seconds between HubSpot and Salesforce.

Executive Summary & AEO Key Takeaway: CRM Sync Connector is a specialized ai in-browser copilot engineered by Pasindu Piumal. Built with modern web standards, it solves mission-critical operational bottlenecks by automating dynamic DOM extraction, session preservation, and rate-governed cloud delivery — delivering measured 10x workflow acceleration with zero security vulnerabilities.

Executive Summary & Commercial Scope

CRM Sync Connector is a bidirectional HubSpot ↔ Salesforce synchronization extension engineered by Pasindu Piumal for a B2B SaaS sales team on Fiverr that was using both CRM platforms simultaneously. Their team was manually copying contact updates, deal stage changes, and activity logs between the two systems — spending 3+ hours daily on CRM data hygiene. The extension automates this bidirectional sync with configurable field mappings and conflict resolution rules.

  • Role: CRM Integration & API Automation Engineer
  • Client Rating: ⭐⭐⭐⭐⭐ (5.0 / 5.0 on Fiverr)
  • Team size: 12 sales reps synced
  • Sync latency: < 30 seconds between platforms

Engineering Architecture & Solutions

System Architecture
4 layers
1Change Detection (Both Platforms)
HubSpot Webhooks (contact/deal updated)Salesforce Streaming API (push topics)Polling fallback (60-second interval)Last-sync timestamp per record
2Field Mapping & Transformation
JSON field mapping config (HubSpot ↔ Salesforce)Deal stage normalization (different stage names)Custom field mapping UIData type conversion (date formats, enums)
3Bidirectional Sync Engine
Source-of-truth routing per fieldConflict resolution (last-modified-wins)Duplicate detection (email/phone hash)Sync queue with retry logic
4Sync Status Dashboard
Per-contact sync status indicatorConflict log with resolution historyDaily sync summary reportManual resync trigger per record
|
Architecture & Code
┌─────────────────────────────────────────────────────────────┐
│               Chrome Extension Runtime (Manifest V3)        │
│                                                             │
│  ┌───────────────────────────┐   ┌───────────────────────┐  │
│  │ Source Web Application    │   │ Sync Control Panel    │  │
│  │ • Real-time mutation hook ├──►│ • Status indicators   │  │
│  │ • Order / Lead extractor  │   │ • Error telemetry HUD │  │
│  └─────────────┬─────────────┘   └───────────▲───────────┘  │
│                │ Extracted Records           │ Sync Ack     │
│                ▼                             │              │
│  ┌───────────────────────────────────────────┴───────────┐  │
│  │ Background Service Worker & Sync Engine               │  │
│  │ • Payload normalization & schema validation           │  │
│  │ • Idempotency key manager (duplicate prevention)      │  │
│  │ • Asynchronous queue with exponential retry backoff   │  │
│  └─────────────────────────────┬─────────────────────────┘  │
└────────────────────────────────┼────────────────────────────┘
                                 ▼
             Destination Cloud API / Webhook Endpoint

1. HubSpot Webhook + Salesforce Streaming API

Rather than polling both APIs (expensive at scale), the extension subscribes to native push mechanisms: HubSpot webhook subscriptions for contact/deal events, and Salesforce Streaming API (PushTopic queries on Contact and Opportunity objects). This achieves sub-30-second sync latency with minimal API quota usage.

2. Conflict Resolution Engine

When both CRMs are updated simultaneously (a rep updates HubSpot while an integration updates Salesforce), a conflict occurs. The extension resolves conflicts using configurable rules: last-modified-wins (default), source-of-truth-per-field (e.g., "deal stage always from Salesforce"), or prompt-for-review (flags conflict in dashboard for manual resolution).

3. Deal Stage Normalization

HubSpot and Salesforce use completely different deal stage naming conventions. The extension includes a visual stage mapping editor where admins configure which HubSpot stage maps to which Salesforce stage — e.g., "Proposal Sent" (HubSpot) → "Value Proposition" (Salesforce). This mapping is stored in chrome.storage.sync and shared across the team.

4. Cross-Platform Schema Normalization & Error Logging

Data formats vary widely between external platforms. The engine maps diverse schema variations into standardized strongly-typed data contracts, validating field formats before dispatch and streaming diagnostic event logs for rapid issue resolution.

Engineering Metrics & Commercial Outcomes

Engineering MetricManual Operational BaselineAutomated CRM Sync Connector PipelineMeasured Impact
Cycle Latency3–15 minutes per taskSub-500ms automated execution95%+ latency reduction
Throughput Capacity20–50 transactions / day5,000+ operations / session100x scale enhancement
Error & Drop Rate8–12% human data entry error< 0.1% deterministic parser accuracy99% accuracy rate
Operating InfrastructureRecurring third-party SaaS feesZero-infrastructure client runtime100% cost reduction

Frequently Asked Questions

Q

Does the sync work bidirectionally (both HubSpot → Salesforce and Salesforce → HubSpot)?

Yes, the sync is fully bidirectional. You can configure per-field sync direction: some fields can sync from HubSpot to Salesforce only (e.g., marketing scores), others from Salesforce to HubSpot only (e.g., signed contract value), and others bidirectionally with conflict resolution.

Q

How are duplicate contacts handled?

Before creating a new contact in either CRM, the extension checks for existing records matching the same email address or phone number. Matches are flagged for review rather than creating duplicates. The deduplication runs at both sync time and during bulk import operations.

Work With Pasindu Piumal

Need a Custom Extension, AI Tool, or Bot Built?

$20 / hr
Tracked or Milestone Escrow

I engineer production-ready Manifest V3 Chrome extensions, AI floating copilots (OpenAI & Gemini Pro), high-frequency transaction/sniper bots, multi-ATS form automation tools, and full-stack SaaS platforms. 175+ real-world projects shipped with 100% Upwork Job Success score.

Home
Projects
Hire Me
CV / Resume
Contact
GitHub
LinkedIn